The Importance of Good Delegate Engagement

Delegate engagement is a phrase you’ll hear us often refer to. Typically delegate engagement is focused around the day of the event. Whether it’s creating a unique networking bar at a conference or a self-select agenda at a workshop event, delegate engagement is an important part of an event manager’s job to ensure delegate satisfaction.

Good delegate engagement starts much earlier than the day of the event. At Mitingu, it begins before you've even publicised your event. It’s a mix of creating the right first impression with a branded, easy to use event website, creating highly personalized emails and having access to a number of data points that enable you to understand delegate behaviour and increase ticket registration.

We understand that analysing analytics can be an overwhelming task or requires a specific skill set. Mitingu integrates with Google analytics, social analytics, as well as enabling the creation of email templates and tracking. We pull all the important data into a single dashboard to give a complete overview so you can quickly see what’s working and what’s not working. Using the platform, you can simply make an edit to your event site copy or an image, or perhaps change questions in the registration process or even send an email to delegates who aren’t attending to find out why.

Good delegate engagement ahead of an event creates a chain reaction. Positive sentiment shared by one delegate to their network can quickly become ticket sales. Mitingu’s features enable good delegate engagement to begin long before the day of the event.

Interested in test driving the platform and seeing how good delegate engagement could benefit your event success? Sign up today for access and take a look around.

Because everyone needs to be loved

I thought I’d share a recent customer service experience that I had and a separate one that my wife had.

I’m a member of a health club and regularly use the gym now I’m north of 40! My family are also members there so we pay a fair old chunk to them every month. I walked in recently and there were three members of staff talking amongst themselves in front of the reception desk. No problem there, it’s important to get along with your colleagues. However, not one of them said hi, all I got was a quick glance. It made me feel pretty insignificant and not really valued as a member. It also made me think that if there were another gym in the area to the same standard then I would have moved to it. However, there isn’t so I just have to lump it this time! They delivered disappointment.

My wife recently went into a well known global retailer and had the complete opposite experience. They qualified if she was just browsing or needed some assistance. When she told them she’d like some assistance they took her to one side, went through the range, bought her a glass of bubbly and helped with fitting and choosing the right items. She spent some well earned money in there and left feeling a million dollars! They delivered happiness.

It’s pretty simple, everyone needs to be loved. It’s not just about getting people’s money, it’s about giving them a great experience which delivers value for that money, recognition and happiness.

We want our customers to feel loved and we’ll make it our mission to achieve that.

Have a great day and go make someone happy!

Greg

Welcome to the place to be!

A big, warm welcome to the new Mitingu site, we hope you like it.

The last few months have been a whirlwind! Following some great feedback from our clients and the team, our platform development has come on leaps and bounds. We've added some talented new faces to the team and we've taken a good hard look at what we do and how we do it.

We felt that promoting ourselves as an event management platform was a bit vague. Event management can encompass budgets, audio visual planning and many other facets. What we're all about is the delegate registration and engagement.

What do we mean by that?

We think that there are only two driving influences for anyone engaged in any form of event management - the event itself and the people who attend it. We've made it our purpose to enhance the engagement and the experience of people who register for and attend events.

We want to help make it a better experience before, during and after the event. We'll keep you posted all the way on what we're up to and what's new. Most importantly, we always welcome your suggestions and we'll always get back to you with a reply.

Have a great day.

Greg